KENNI

KENNI is a modern styling brand founded by Erica Kentosh. From one-on-one styling services to digital resources like newsletters and style guides, KENNI exists to make getting dressed feel more fun, approachable, and intentional.

My Role
Co-Creative Direction
Web Design & Development

From Strategy /
to Screen

The Vision

Our goal was to create more than just a beautiful website. Erica wanted a platform that could grow alongside KENNI and build up her community. One that felt aligned with her personal style philosophy: elevated but accessible, fashion focused, but never intimidating

Design & Structure Focus

Clean, modern, and fashion-focused
Highlight Erica’s expertise and credibility
Make it easy for users to explore her offerings
Engage her community through KENNI merchandise, free blog content and email signups

The Approach

Piecing it Together

We approached this project with both strategy and storytelling in mind. From color story & layout flow to typography choices and spacing details, every design decision was made to support clarity, ease of navigation, and brand consistency.

We wanted the final website to bring KENNI’s mission to life in a way that felt both polished and personal. Creating a space for education, connection, and growth and giving Erica a flexible platform that can evolve as her own style and brand expands.